Leadership


Kristin Chu

Kristin R. M. Chu, Director

Kristin leads UCSF School of Medicine’s internal advocacy and innovation consulting group, SOM Tech. She is focused on identifying and implementing technology solutions to streamline university administration, facilitate team collaboration, improve patient care, and accelerate research across UCSF. She works closely with researchers, clinicians, and administrators to make technology a transformative asset in meeting UCSF goals. Kristin has spent almost 20 years in product management related positions, aligning business problems with technology solutions.

 

Beth Berrean

Beth Berrean, Deputy Director, Design & Discovery

Beth works with faculty and leadership to help shape their ideas into digital products and services. She helps internal innovators identify executable product roadmaps and particularly enjoys leveraging participatory design methods and working with diverse populations. Beth has a background in human-centered design with two decades of experience working across various technologies. She was in the pioneering cohort of CCA’s Design Strategy MBA program and has a master's in library science she uses just for fun.

 

Kymberly Ainsworth

Kymberly Ainsworth, Deputy Director, Business Process & Engineering

Kymberly manages project managers, scrum masters, project coordinators, and system administrators. She is a passionate advocate for continual improvement processes, using the tools and principles from Agile and Lean methodologies. She has designed and facilitated collaborative workshops focused on improving business processes for departments both within and outside of the School of Medicine.

 

Jamie Lam

Jamie Lam, Deputy Director, Advocacy & Security

Jamie is a proponent of finding the right balance between cybersecurity and business priorities, and she helps researchers and business leaders gain the knowledge and confidence to manage cybersecurity risk. She loves sharing cybersecurity stories to get people excited about the topic. She believes that if you have the knowledge, you have the power to make the best risk decision for yourself. In Jamie’s not so spare time, she is usually wrangling her toddler to navigate real life risks instead.

 

Jonathan Prugh

Jonathan Prugh, Interim Deputy Director

Jonathan brings over 20 years of experience designing digital products and services. By applying a technical lens to design thinking mixed with a heathy dose of humility, Jonathan strives to create space for team members and stakeholders to engage in meaningful collaboration to meet the needs and aspirations of the people we are designing for.

 

Advocacy & Security


Traci Farrell

Traci Farrell, Communications Lead

Traci writes, edits, and has a healthy obsession with the AP Stylebook. Her favorite part of her job is translating complex technical solutions for non-technical audiences. She believes communicating in approachable, warm language is the most important and effective way to connect with users, build community, and drive change.

 

Madeleine Gesell

Madeleine Gesell, Communications Analyst Fellow

Madeleine is excited to join SOM Tech as a Communications Analyst Fellow. She recently graduated from Boston University with a major in Marketing and minor in Chinese. She is passionate about using her academic background to foster relationships and promote intercultural literacy. Madeleine is particularly drawn to learning about the intersection of creativity and technology that drives successful communication efforts. Outside of work, Madeleine enjoys swimming, attending concerts, and trying new coffee shops.

 

Shreya Madala

Shreya Madala, Data Security Compliance Analyst

Shreya is excited to join the SOM Tech team as a security analyst. She is interested in product development as well as data security. She also enjoys working with people and technology. Shreya is a recent college graduate who studied cognitive science and artificial intelligence. In her free time she enjoys yoga, painting, and listening to music.

 

Chris Orsine

Chris Orsine, Customer Solutions Architect

Chris is passionate about helping clients with complex requests and serving as a cultural compass to navigating UCSF’s dynamic and ever-changing IT environment. With appointments in the School of Medicine, School of Pharmacy, and central IT, Chris utilizes his experience in desktop services, systems operations support, application development, finance, research, security, and policy to consult with clients across the enterprise and develop solutions to their complex problems.

 

Alexis Papesh

Alexis Papesh, Data Security Compliance Program Manager

Alexis works to demystify security, privacy, and compliance by finding win-win solutions to enable the business. She has 20 years’ experience working in all aspects of information technology, from hands-on system and network administration to security consulting, auditing, and management. When not at work, Alexis enjoys analog activities like spending time in nature.

 

Brent Pearson

Brent Pearson, Advocacy Program Manager

Brent brings a strong technical background to his role of advocacy program manager. His work encompasses both technical project management and product management. He employs business process along with a breadth of IT experience to bring order and efficiency to a wide variety of projects. His focus is on improving process, finding solutions to drive the business, and facilitating collaboration to achieve the best possible outcomes.

 

Business Process


Kathy Graham

Kathy Graham, Project Manager

Kathy is excited to join UCSF and the SOM Tech team as a scrum master. Her background is in software development and project management. She also completed a master's in health informatics at the University of San Francisco. Her objective is to improve life for clinicians and the patients that they treat through software.

 

Hendrik Kupfernagel

Hendrik Kupfernagel, Support Engineer

Hendrik is often the first person customers contact to report issues or seek help. Hendrik’s role has been described as “the oil of the SOM Tech machinery," and you can usually find him troubleshooting reported issues, working on user provisioning, automating redundant tasks to get things done even faster, or providing mental support. Hendrik graduated in 1999 in Berlin with a Master's of Computer Science (which in Germany is sometimes called “Master of the Universe”) and began working at UCSF in 2005.

 

Thomas Manley

Tom Manley, Senior Project Manager

Tom has spent the last 20 years making software development projects work. He started out as a coder during the original dot-com bubble before moving to UCSF and transitioning to analysis and project management. Ever since then, Tom has worked in a variety of roles, but always as a translator between the people who need and the people who make software. After a decade at UCSF, Tom moved to Kaiser Permanente where it took 6 years to realize that the grass isn't always greener and, in 2018, he returned to SOM Tech as a scrum master.

 

Design & Discovery


Izza Anwar

Izza Anwar, Designer

Izza is passionate about creating accessible design experiences. She aims to combine her technical background in computer science with her passion for UX design to help create reliable user-centered products. As a newcomer to the industry, Izza is dedicated to learning the strong foundations of design through practice and testing. Outside of work, Izza is a self-proclaimed boba connoisseur and art enthusiast.

 

Ana Buenaventura

Ana Buenaventura, UX/UI Designer

Ana is a business designer who validates the feasibility, desirability, and viability of SOM Tech’s digital products and services by using human-centered design to help project teams think like users and build empathy. She completed her MBA in 2015 and leverages her business background to ensure clients are building the right thing. She’s always approached problem solving through conversations, learning, and experimentation backed by research. Her last name literally means “good adventure” and she lives up to that by dancing, traveling, and podcasting during her spare time.

 

Sandy Li

Sandy Li, UX Fellow

Sandy brings a background in psychology and is interested in bridging the gap between humans and technology. She enjoys exploring “what if” scenarios, investigating how things work, and discovering their potential. She approaches things with curiosity and an open mind because she finds it meaningful to gain a deep understanding of a topic. When she is free, you can find her cooking, binging a show, or doing a puzzle.

 

Jeannie Louie

Jeannie Louie, Business Analyst

Jeannie loves using her experience and analytical skills to uncover the root of user problems and implement solutions. After earning an MBA, Jeannie gained extensive experience implementing enterprise-wide IT solutions for various large companies before joining UCSF. She’s excited by trying and using new tools and working on impactful projects. Her best vacations are spent roaming around walkable cities or those that have zoos with pandas.

 

Cynthia Milionis

Cynthia Milionis, UX Designer & Culture Lead

Cynthia is a versatile designer with over a decade of experience in digital design and visual communications. She has helped realize numerous digital products to support research efforts, education, impactful enterprise applications, and promotional materials for the SOM. The best part of her job is co-designing with people and empowering them to better their lives and communities. When off-screen you’ll find her squishing ink to paper through a press or applying the perfect scrap to a collage.

 

Svetlana Milter

Lana Milter, Business Solutions Architect

Driven by a mission to help people implement their ideas by optimizing business processes, building integrations between systems, and developing new applications, Lana has spent the majority of her time doing manual and automation quality assurance while gaining experiences in Salesforce, systems integrations, UX, and proficiency in EPIC systems. She is known for creative systems thinking and problem solving that help designing and prototyping solutions. In her spare time, she enjoys all kinds of performing arts, reading and solving puzzles, and spending time with her family.

 

Jory Purvis

Jory Purvis, APeX Research Solutions Architect

Jory has over 5 years of successful experience working with research teams to utilize EHR systems to advance their research and support clinical trials. He loves coming to the table with passionate researchers and figuring out how to translate their ideas into real technical solutions. This interest in complex systems also flows over outside of work, where you will likely find Jory learning, playing, or teaching a new game.

 

Engineering


Danni Pugeda

Rodanni "Danni" Pugeda, Engineering Supervisor

Danni has over two decades of experience designing and developing business, financial, and healthcare applications. Danni cultivates a healthy and collaborative working environment with his colleagues and users resulting in the delivery of innovative and efficient solutions. During USA swim meets, you will find Danni at the pool deck wearing one of two hats – the #1 fan for his kids or a stern critic that stems from being a stroke and turn official.

 

Facundo Batista

Facundo Batista, Senior QA Engineer

Facundo has almost a decade of successful experience working on platforms like Salesforce, Java, iOS, and Android. He loves to learn new things, experiment with automation software, and ensure the quality and usability of the application. He likes programming, learning about AWS, and creating automation scripts. Favorite things about his job are the team, the different projects, and different platforms.

 

Dayana Hernandez

Dayana Daniel Hernández, Senior Salesforce Developer

Dayana has a decade of successful experience working on platforms like Salesforce and Java. She loves to help clients find the best way to automate their processes, and she is passionate about innovation and problem solving. Her favorite things about her job are being challenged everyday, having space to grow professionally, and being able to merge engineering with creativity.

 

Claudio Pelua

Claudio Pelua, Salesforce Developer

Claudio has almost 7 years of successful experience working on platforms like Salesforce, Java, and .NET. He’s always willing to help as much as he can to quickly deliver the best solutions and believes everything is possible with teamwork. His favorite things about his job are being able to learn new technologies and master current ones and getting to know and work with colleagues. When he is not trying to deliver the best solutions with his team, you can find him playing video games, watching movies, or playing drums.

 

Mauricio Perez Franco

Mauricio Perez Franco, QA Lead

Mauricio has a decade of successful experience working with platforms like Salesforce, iOS, and Android and over 5 years of experience in the healthcare industry. His favorite part of his job is finding new scenarios the development team didn't think of to improve the usability of the app. He believes that the quality of the product is the responsibility of the whole team but feels a personal joy when the quality is top-notch.

 

Leonel Rivera-Castro

Leonel Rivera-Castro, Software Developer Fellow

Leo is excited to join as a Software Developer Fellow, assisting the team on Salesforce applications and implementing the potential use of AI on projects. He is a recent graduate of the University of California, Berkeley majoring in data science. He is passionate about bridging the gap in computer science education and equity within the Bay Area. Outside of work Leo is always listening to music, watching movies, and playing with his dog, Rojo.